AJA is following the lead of other 3rd party manufactures, like Blackmagic, and introducing their own camera called the CION:
CION™ is the new 4K/UHD and 2K/HD production camera from AJA. Record directly to Apple ProRes 422 and 444 at up to 4K 60fps or output AJA Raw at up to 4K 120fps. CION features an ergonomic design and open connectivity to give complete flexibility in the field or studio.
The price looks right at $9K MSRP for the features specced on the camera. The only other question I have is can they hit their shipping dates?